Privatization brings Competition and Competition brings the need for Market-Driven strategy, customized Solutions and enhanced Customer Care. This Concert (a global venture of AT&T and BT) course offers telecommunications managers who face these challenges, a snapshot of the current telecom climate, the latest marketing strategies, the best customer care practices, and the newest technologies.

The course integrates a look at market demands including, end-to-end solutions for global connectivity, e-business, e-commerce, and e-service with marketing know-how.

Presentations, casework and network technology demonstrations by Concert (a global venture of AT&T and BT) subject matter experts comprise the course.

To understand marketing in today’s evolving telecom environment.

All telcom managers faced with competition issues.

July 20-21, 2000

July 24-28, 2000

Location:

Basking Ridge, New Jersey (Newark area)

K2-203, K2-205, K2-210, K2-213

Number of Training Slots: 20 Length of Training: 4 days