K2-116

Introduction to Radio Broadcasting

Sponsored by Emmis Communications

Course Description

The Emmis stations in New York offer an exciting chance to visit the Big Apple and discover what radio broadcasting is really about. This intensive two-week program in a state-of-the-art station will provide participants with an overview of several aspects of radio broadcasting including: sales and marketing, programming, and promotion in three different and distinct radio formats.

Participant Learning Objectives

To increase working knowledge and understanding of several aspects of radio broadcasting from the standpoint of a public broadcasting radio station.

Focus

Managerial

Orientation Dates

May 5, 2000

Training Dates

May 8-19, 2000

Location

New York City, New York

Suggested Course Sequence

K2-116, K2-120