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The Bike Station
Patent Pending

Bike Station

  • The basic model includes 2 racks with 10 bicycles, and a kiosk with a touch screen information display, credit card reader, and printer.

  • Bike Station can expand in units of 5 to hold up to 25 bicycles (5 racks) per one kiosk control unit.

  • Bike Station offers 3 different types of bicycles.

  • Bike Station requires an electrical and phone line connection.

  • Bike Station is space efficient, easy to install, operate, and service.

Communications

An interactive "Touch Screen" communication terminal facilitates the transaction and provides renters, and non renters, with maps, directions, and local attraction information. The owner / operator may also access setup and report features on site or via remote computer.

Security & Maintenance

The Bike Station is designed to function outdoors, and is weather resistant.

As for the bicycles, The Bike Station bicycles have nonstandard parts, anti-puncture tires, anti-rust paint, and a chain guard. The bicycles are designed to be durable and nearly impervious to harm.

Two Bike Station Versions

Single Bike Station: This version operates in a stand alone setting, and enables customers to rent and return the bicycle to the same machine. The Single Bike Station will be most popular at hotel and resort sites.

Network Bike Station: The Bike Station Network will operate hundreds of rental bicycles, in major cities, as an alternative mode of transportation designed to accommodate short trips. The network will allow commuters, for example: to rent a bicycle at the train station and return it at the office building.

Bicycle Rental Market

The bicycle rental industry is a thriving and profitable business. It offers a very quick return on a low investment, minimal maintenance, and most importantly - reusability. Unlike most products, in the rental industry, the product being sold need only be purchased once, and it keeps on generating revenues.

Bike Station can be placed at recreational or transportation sites.

Recreational Sites

Potential Placements

Hotels, resorts, waterfronts, parks, bicycle trials, bicycle shops, health clubs, restaurants, and other.

Benefits

Bike Station is a great amenity, and profit point, for hotels and resorts.

Bike Station is fully automated and does not require any on site staff. This results in lower operating costs, greater control and record keeping, extended operating hours, and higher profit margins. In addition, owners are now able to operate multiple locations which previously required additional management, employees, and where not economically viable.

Suggested Rental Rates

In the recreational market the average rental price is between $4 to $10 per hour, and $15 to $40 per day. The Bike Station owner / operator can customize the rental rates to the geographical area.

Rates & Usage

Price Level 1 = $6 and $20 per day, per bike rental
Price Level 2 = $4 and $15 per day, per bike rental

  Average Revenue Per Day
Price Level 1 Price Level 2
100% Usage = 100 Rental Hours $ 600 $ 400
75% Usage = 75 Rental Hours $ 450 $ 300
50% Usage = 50 Rental Hours $ 300 $ 200
40% Usage = 40 Rental Hours $ 240 $ 160
30% Usage = 30 Rental Hours $ 180 $ 120

Seasonally

Depending on the geographical area, the length of the bicycle rental season is: 120 days, 180 days, 300 days, or 360 days. No matter what area you are in the projected return on investment is one season.

Return On Investment - One Bike Station

Length of Bike Rental Season 120 days 180 days 300 days 360 days
Rental Price Level 1 2 2 2
Revenue (30% Usage Rate) $ 21,600 $ 21,600 $ 36,000 $ 43,200
Operating Expenses $ 1,073 $ 1,073 $ 1,630 $ 1,868
Gross Margin $ 20,527 $ 20,527 $ 34,370 $ 41,332
 
Investment * $ 18,000 $ 18,000 $ 18,000 $ 18,000
 
Net Income Year 1 $ 2,527 $ 2,527 $ 16,370 $ 23,332
Net Income Year 2 $ 20,527 $ 20,527 $ 34,370 $ 41,332
Net Income Year 3 $ 20,527 $ 20,527 $ 34,370 $ 41,332
 
3 Year Return on Investment $ 43,581 $ 43,581 $ 85,110 $ 105,996
Percentage Return 142% 142% 373% 489%

*Prices are subject to change. All prices, revenues, and expense calculations are estimates only, based upon the research and assumptions of LeisureTec, Inc.

Transportation Sites

A network of automated bicycle rental machines for transportation use.

Multiple Bike Stations can operate as a Bicycle Transportation Network to accommodate short trips, reduce automobile pollution, and encourage a healthy and fun activity. Commuters may rent a bicycle, with a monthly pass or credit card, from one location, and return the bicycle to a different location.

Potential Placements

In cities at train stations by office buildings, commerce centers, sport stadiums, convention centers, universities, and other institutions.

Suggested Rental Rates

In this market the average rental price is between $0.75 - $1.50 per trip (trip = 15 minute rental), and $21 for a monthly pass with unlimited use. The Bike Station owner / operator can customize the rental rates to the particular area.

Corporate Sponsorship

Bicycle Transportation Systems can be paid for with corporate sponsors.

Bike Station bicycles can display advertisement on the wheels and the frame of each bicycle. Similar to other public transportation vehicles like buses, trains, and taxis the public bicycles distribute the advertisement all over town. The difference is that bicycles create a positive reaction (health, fun, cool) and are environmentally friendly.

See Sponsorship for more information.

Wheelie animation


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